NIKE TECH PACK SP08

NIKE designers Jarrett Reynolds and Michael Leon have created the Tech Pack collection by fusing innovative performance materials and diverse fabrications with sophisticated design techniques, and then adapting them for everyday use and the culture surrounding sport. This capsule apparel collection draws heavily on NIKE apparel classics like the Windrunner jacket and also features subtle references to NIKE ACG (All Conditions Gear) designs. Jarrett describes the creative process for designing Tech Pack as an evolution; taking icons from NIKE’s DNA and “hybridizing” them with innovative fabrics and design embellishments.