Wednesday, July 9, 2008
HYPERDUNK PRINT CAMPAIGN
The new ad campaign for the Hyperdunk is subtle like cashews. The posterization promotes the shoe Olympic basketball players will be wearing in Beijing next month and recalls Vince Carter’s infamous dunk at the 2000 Games in Sydney, when the 6’6” USA guard leapt over France’s 7’2” center Freddie "Got Fingered" Weis.
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